Experience refers

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What is Google's EEAT and what changes do we see since the last EAT? Although it had already been mentioned about three years before, since the year , the EAT concept within Google guidelines became a very familiar term used in the world of SEO. These acronyms represented the criteria to be taken into account by the Google team to evaluate content and classify it in the search results.


Let's remember the meaning of these acronyms. Expertise (Knowledge): the author of content must have knowledge about the topic discussed on a web page. Authoritativeness (Authority): in addition to the author being an expert in the field, it is recommended Indonesia Phone Number that other experts or authorities within the sector mention this author, page or content. Trustworthiness: positive ratings and comments, transparency, showing an accessible contact page.




having a secure payment method or offering clear information about the website or the author increase the level of trust. However, since December 2010, Google has updated its search rater guidelines and called the new concept EEAT. In this term a new letter is incorporated, another E which means Experience. What is the difference between Expertise and Experience? The terms Expertise and Experience can be confusing, in fact, both can be translated in Spanish as Experience. With the EEAT.