SEO A website has several elements in its structure

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But why? SEO stands for Search Engine Optimization and is a set of extremely useful techniques to optimize websites and thus achieve good positioning in search engine results. In other words, these optimizations are intended to achieve good ranking and generate organic traffic and authority for a website or blog. Website modifications are essential for an SEO strategy. Google alone, the world's most used search engine, receives about 2 trillion searches a year, according to Search Engine Land . It is important to note that this data is approximate, since the company does not share data related to search volume. Imagine optimizing your website to dramatically increase the number of people who find it.

This is the essence of SEO! The elements that influence SEO A website has several elements in its structure that need special attention to maximize both visibility and conversion. We can stand out: header; footer; content; CTAs; side bars; data Telegram Number Data capture forms. Working on optimizing each of them can ensure that sites stay up to date and follow Google's main ranking factors , so they have good organic results. The role of the sidebar and why you need to structure it on your site ADVERTISEMENT Blogs are created, in particular, with the aim of attracting traffic and, subsequently, converting visitors into people interested in your product or service.




And the sidebar plays a crucial role when the focus is conversion, since it is possible to insert CTA and lead the reader to take an important action. In the case of the example we mention below, the CTA motivates the user to create a blog for free, learn about the available materials or have access to Rock University courses . sidebar These CTAs increase the chance of converting readers at different stages of a funnel through attraction, consideration, and decision offers. However, there are other elements that can appear in a sidebar.